Episode 9: Coming Up with a Startup Idea

Many aspiring entrepreneurs struggle to come with compelling startup ideas. I detail the four sources of startup ideas:

  • Observed pain points
  • Geographic arbitrage
  • Business model or approach arbitrage
  • Verticalization

I discuss how to quickly determine whether the idea is worth pursuing further. I also share tips and tricks on ideation and early validation.

Arne Halleraker, who co-heads investing at FJ Labs, joins to share the startup ideas he came up with for our most recent FJ Labs ideation session this past August.

For your reference I am including the slides Jeff used during the episode.

If you prefer, you can listen to the episode in the embedded podcast player.

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