Fantastic article on how to build trust in modern marketplaces to achieve liquidity

Apr. 14

Anand Iyer, the Chief Product Officer of Threadflip, just wrote a thoughtful blog post on how to build liquidity in modern marketplaces.

In short:

  • Create a managed environment
  • Have an actionable rating systems
  • Carefully curate content
  • Have a human touch, but keep learning
  • Focus on supply
  • Invest in your interface, especially focusing on mobile and frictionless payment
  • Provide social proof

Read the full article at: http://firstround.com/article/How-Modern-Marketplaces-Like-Uber-Airbnb-Build-Trust-to-Hit-Liquidity

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